Decode and Conquer
Lewis C. Lin — the world's #1 expert on product management (PM) interviews — has updated Decode and Conquer in an all-new fourth edition. Decode and Conquer is your starting point on how to conquer the most difficult PM interview questions .
- Frameworks for design and metrics questions including the famous CIRCLES Method™, AARM Method™, and DIGS Method™
- Biggest mistakes PM candidates make at the interview and how to avoid them
- Insider tips on just what interviewers are looking for and how to answer so they can't say NO to hiring you
- Sample answers for important PM interview questions
The 4th edition has an expanded section on strategy questions. Empower yourself with the latest thinking, frameworks, and tips to cover this important area, especially for senior candidates.
Questions and answers covered in the book
- Design a new iPad app for Google Spreadsheet.
- Brainstorm as many algorithms as possible for recommending Twitter followers.
- You're the CEO of the Yellow Cab taxi service. How do you respond to Uber?
- You're part of the Google Search web spam team. How would you detect duplicate websites?
Endorsed by Google recruiters. Praised by Business Insider.
Decode and Conquer, especially CIRCLES™, has been endorsed by recruiters and top publications such as Business Insider. Top product management executives, including those from Google, Amazon, and Microsoft, recommend Decode and Conquer to PM job seekers.
Your Instructor:
Lewis C. Lin
Lewis is a world-famous authority on interview preparation, especially for tech industry interviews.
He invented some of the leading interview frameworks, including CIRCLES™ and PEDALS™.
Lewis has 10+ years of experience in the interview coaching industry and has helped clients around the world secure jobs at some of the most prestigious companies, including Google, Amazon, and Microsoft.
He is the CEO of Interview Steps and Impact Interview. Lewis graduated from Stanford University with a bachelor's in computer science.
Example Curriculum
Course Introduction
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Module #1 Critiquing Design
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- Ten Principles of Good Design Start
- Practice Questions Start
- Answers Start
Module #2 Designing a Desktop App
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- What is the CIRCLES Method™? Start
- Comprehend the Situation Start
- Identify the Customer Start
- Report the Customer's Needs Start
- Cut, Through Prioritization Start
- List Solutions Start
- Evaluate Trade-offs Start
- Summarize Your Recommendation Start
- Tip for Using the CIRCLES Method™ Start
- Practice Question Start
- Answer Start
Module #3 Chapter 3 Designing a Webpage or Website
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- Tip: Interview Visually Start
- Practice Questions Start
- Answers Start
Module #4 Designing a Mobile App
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- Memorize Design Best Practices Start
- Practice Questions Start
- Answers Start
Module #5 Designing a Consumer Product
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- Tip: Don't Blindly Follow Frameworks Start
- Practice Question Start
- Answer Start
Module #6 Designing a Service or Other Product
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- Tip: Ask the Five Whys to Understand Unarticulated Problems Start
- Practice Questions Start
- Answers Start
Module #7 Getting Technical
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- How to Approach a Technical Interview Question Start
- Key Concepts to Study Start
- Practice Questions Start
- Answers Start
Module #8 Estimating
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- How to Approach Estimation Questions Start
- Practice Questions Start
- Answers Start
Module #9 Pricing
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- How to Approach Pricing Questions Start
- Practice Questions Start
- Answers Start
Module #10 Getting Analytical: Metrics
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- Examples of Metrics Questions Start
- How to Approach Identifying Metrics Questions Start
- What Is the AARM Metrics™ Framework Start
- What is the Three Loops™ Framework? Start
- Common Metrics Start
- How to Approach Defining a North Star Metric Questions Start
- How to Approach Diagnosing a Metric Questions Start
- TROPIC Start
- Internal & External Factors Start
- How to Approach Recommending a Solution Questions Start
- Practice Questions Start
- Answers Start
Module #11 Trading Off: Qualitative Method
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- How to Approach Tradeoff Questions Using the Qualitative Method Start
- Practice Questions Start
- Answers Start
Module #12 Trading Off: A Quant Method
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- How to Approach Tradeoff Questions using the Quant Method Start
- Practice Question Start
- Answer Start
Module #13 A/B Testing
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- How to Approach A/B Testing Questions Start
- Practice Question Start
- Answer Start
Module #14 Entering New Markets
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- How to Approach Strategy Questions on New Market Entry Start
- Practice Questions Start
- Answers Start
Module #15 Strategizing
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- How to Approach Strategy Questions Start
- Strategy Terms You Need to Know Start
- Practice Questions Start
- Answers Start
Module #16 Creating Vision
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- How to Approach Vision Questions Start
- Practice Questions Start
- Answers Start
Module #17 Passing the Stress Test
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- How to Approach the Stress Test Start
- Practice Question Start
- Answer Start
Module #18 Winning the Behavioral Interview
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- Common Behavioral Interview Questions at the PM Interview Start
- What Interviewers Are Looking For Start
- How to Approach the Behavioral Interview Question Start
- What Is the DIGS Method™? Start
- Practice Question Start
- Answer Start
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Next Steps
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- What's Next? Start
- Additional Readings Start
- Acknowledgements Start
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What Customers Say
Just landed a PM position at Twitter! I credit this course for my success in the interview process. Going through the practice questions and answers helped me develop a better understanding of what interviewers are looking for. Highly recommend taking this course if you want to succeed in your PM interviews!
I was so intimidated to begin preparing for PM interviews. But this course made the entire process so easy and digestible. All the concepts in the course are explained in great detail and the frameworks make remembering how to answer interview questions so simple. I'm so much more confident about my upcoming interviews!
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